Press Release Archives
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Voluntary
Sales Growth Accelerates for
Third Straight Year According
to Eastbridge Study
AVON,
CONNECTICUT, USA (June 7, 2007)
Voluntary
sales growth accelerated in 2006, the third straight year
of increasing growth rates. Since detailed results were
first published by Eastbridge in 1999, the industry has
never had a year with declining sales and the annual sales
growth rates have been growing rapidly. The last year that
growth rates, while still positive, were below the previous
year was in 2003. Since then, sales growth has been both
positive and increasing each year. The sales growth rate
for 2006 reached eight percent, making voluntary/worksite
sales one of the fastest growing segments of the insurance
industry.
According to Bonnie Brazzell, vice president
at Eastbridge, “After a slowing of the growth rate in 2003,
sales have increased both in dollar and percentage terms each
year since then, with the greatest jump in 2006. The voluntary
industry appears to be entering a period of solid growth.”
Industry sales and growth statistics are based
on Eastbridge’s annual U.S. Worksite Sales Study. The
study, now in its eighth year, includes the results of 61 carriers
representing 85 percent of the industry, making the Eastbridge
annual survey the most comprehensive and trusted survey of the
voluntary and worksite industry.
Parties interested in participating in next year’s
study are advised to email Eastbridge at info@eastbridge.com.
All participants receive a free copy of the complete findings,
including company-specific results.
Eastbridge
Consulting Group, Inc. is a marketing advisory firm serving
insurance and financial services organizations in the United
States and Canada.
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