Eastbridge conducted the first joint survey with Benefits Selling. The goal of that survey was to gauge how healthcare reform might have changed the way brokers approach the benefits market. This year’s survey reflects the current views of brokers on voluntary and other issues. Specifically, the Brokers and Voluntary Benefits—2014 Spotlight™ Report addresses the following topics and compares, where appropriate, this year’s results to past studies:
The report also examines what brokers need from carriers to increase their success in the voluntary market. With this information, companies can review their own strategies and make any necessary adjustments in order to take advantage of the increased broker interest.
The cost of the report is $1,500. To purchase, call
Eastbridge Consulting Group, Inc. is a marketing advisory firm serving insurance and financial services organizations in the United States and Canada.