Eastbridge releases updated report on enrollment practices of voluntary carriers

AVON, CONNECTICUT, USA (April 21, 2016)

Multiple enrollment options and a flexible and simplified process remain essential for successful voluntary enrollments; good participation and retention of the business depends on both. As the enrollment landscape continues to evolve and incorporate new enrollment channels (i.e. exchanges) and technological improvements, carriers must be able to adjust their approaches and systems to meet any new demands from brokers, employers and employees.

The purpose of this report, Enrollment Practices for Voluntary Carriers, is to look at the carriers’ current enrollment practices and methodologies and, where appropriate, to compare these findings with those from the 2009 and 2013 studies. Some of the key topics covered in the report include:

• Enrollment logistics and methods
• Laptop enrollment capabilities
• Web-enrollment capabilities
• Call center enrollment capabilities
• Frequency of usage and participation rates
• Enroller sources, compensation, recruiting and training
• Pre- and post-enrollment procedures and materials
• Current enrollment issues and trends

With this information, carriers can get a better understanding of how their enrollment capabilities stack up against their competitors and where changes or enhancements need to be made to remain competitive.

Eastbridge Consulting Group, Inc. is a marketing advisory firm serving insurance and financial services organizations in the United States and Canada. For further information, contact Jennifer Davis (860) 676-9633