Voluntary personal injury accident products continue to grow in importance for carriers’ bottom lines and as important and necessary benefit options for brokers, employers and employees. With 2017 sales coming in at just over $1 billion (based on the 2018 Eastbridge U.S. Voluntary/Worksite Sales Report), accident products and the benefits they provide are becoming more and more vital for everyone involved.
The purpose of the 2018 Voluntary Personal Injury Accident Products Spotlight™ Report is to help carriers better understand the voluntary accident insurance market and the particulars of the plans being offered. The specific topics covered include:
With this information, carriers will be able to benchmark their own accident product(s) and develop, refine or enhance their voluntary/worksite marketing strategies to more effectively penetrate this market.
Voluntary Personal Injury Accident Products, a Spotlight™ Report
Eastbridge Consulting Group, Inc. is a marketing advisory firm serving insurance and financial services organizations in the United States and Canada.