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Also in this issue:

Product Trends in the Voluntary Market

What Differentiates Us?

Voluntary Sales Grew In 2009

Strong Response to the new PASS Program

OneAmerica: 2009 Growth Company

Managing in the Dark

Coming Soon: An Update to Our MarketVision™ –Employee Viewpoint

2020: an Update

Have Critical Illness Sales Finally started to Gain Ground on Cancer Sales?

Conservation, Part I

More Employers Offer Voluntary Products

The New Enrollers

 

 

 

 

 

 

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Summer 2010, No. 84

Coming Soon: An Update to Our MarketVision™–Employee Viewpoint


Eastbridge will soon begin solicitations for our new employee research project. Our last full-scale employee research project was completed in 2007. The MarketVision™—Employee Viewpoint research is a companion project to our employer MarketVision study. Both projects provide valuable information on these important customer groups.

We will be looking for sponsors for the employee project beginning in late July or early August. A sponsor helps shape the research and gets exclusive use of the data during the exclusivity period. This year’s study will update our past findings and also attempt to look at the buying habits and attitudes of different segments of employees. Any company sponsoring the study can provide input into the types of segments that they are interested in as well as the questions asked in the survey.

Look for more information on this in a few weeks.

To make sure you get on the list to learn more about this project, call us today.