
Also in this issue:
Product Trends in the Voluntary Market
What Differentiates Us?
Voluntary Sales Grew In
2009
OneAmerica: 2009 Growth Company
Managing in the Dark
Coming Soon: An Update to Our MarketVision™ –Employee
Viewpoint
2020: an Update
Have Critical Illness Sales Finally started to Gain Ground on
Cancer Sales?
Conservation, Part I
More Employers Offer Voluntary Products
The New Enrollers

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Summer 2010, No. 84
Coming Soon: An Update
to Our MarketVision™–Employee Viewpoint
Eastbridge will soon begin solicitations for our new employee
research project. Our last full-scale employee research project
was completed in 2007. The MarketVision™—Employee
Viewpoint research is a companion project to our employer
MarketVision study. Both projects provide valuable information
on these important customer groups.
We will be looking for sponsors for the employee project beginning
in late July or early August. A sponsor helps shape the research
and gets exclusive use of the data during the exclusivity period.
This year’s study will update our past findings and also
attempt to look at the buying habits and attitudes of different
segments of employees. Any company sponsoring the study can provide
input into the types of segments that they are interested in as
well as the questions asked in the survey.
Look for more information on this in a few weeks.
To make sure you get on the list to learn more about this
project, call us today.
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