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Publication Description and link to article
Benefits Selling
June 2008

More Employers Are Having A Change of Mind

HR officers are changing their attitudes toward their benefits programs, signaling a shift in benefits management. The tipping point is at hand.

Best's Review
July 2008

Growth Factors

Voluntary/work-site insurance carriers recorded another year of healthy growth in 2007.

Benefits Selling
March 2008

The Power List: The 10 Most Influential Players in the Industry

Eastbridge president, Gil Lowerre, is named to the Benefits Selling 10 most influential players in the benefits industry.

Benefits Selling
March 2008

The Broker's Voluntary Dilemma

There are signs that carrier attention is expanding, focusing more on support for brokers, employers and employees, and hopefully ending the belief of many brokers that they were being forced to choose between two evils.

Benefits Selling
December 2007

Voluntary enrollment is not an implementation step

In the employer-paid benfits arena, success is defined at the account-level sale . After that sale, the typical sales rep often hands off the case to an account manager or an enrollment coordinator to handle the implementation.

Benefits & Compensation Solutions
Outlook 2008

Outlook 2008—Consumer-Driven/Voluntary Benefits

As voluntary sales soar, we will see more products, options and designs, with more manufacturers, vendors and administrators squeezing into the marketplace, adding more choice and flexibility to benefit packages.

Benefits Selling
September 2007

What's Next?

The voluntary market is growing rapidly and becoming the heart of the benefits business. Unfortunately, not all brokers take full advantage of the ongoing transition and, surprisingly, it’s the larger and smaller brokers who lag furthest behind the curve.

Leader's Edge
July/August 2007

Myopic Marketing

Brokers miss the chance to move into voluntary benefits because they view them as an afterthought instead of an opportunity.

Benefits Selling
June 2007

Positive Trends in Voluntary-Worksite

Learn how seven of the top ten sellers experienced double-digit sales growth in 2006.
Benefits Selling
March 2007

The Voluntary Evolution—Where Are We?

Look at how the Eastbridge predictions made in 2002 about the voluntary benefits market are panning out.
Benefits Selling
August 2006

Voluntary Benefits—The Employer Viewpoint

Competition has been intense in the worksite market for a number of years and it shows no signs of letting up.
Benefits & Compensation Solutions
June 2006

Voluntary Supplemental Life Benefits

Brokers of supplemental life insurance understand the desire of employers to maintain attractive benefits offerings while keeping control of benefits costs and have expanded their voluntary life offerings.
Benefits Business Solutions
June 2006

Where Benefits Demand
is Heading Among Employees

Brokers selling voluntary benefits need to be sure their portfolio is broad enough to satisfy the growing appetite employees have for voluntary products.
Best's Review November 2005

Worksite Marketing Keeps
Growing and Growing and ...

Worksite carriers recorded another year of growth in 2004 with new U.S. worksite sales totaling an estimated $4.22 billion.
Leader's Edge
July/August 2005

2020 Vision

An expert predicts benefits industry changes by 2020 for brokers, carriers and third-party administrators.