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Consortium Studies
These
studies provide access to critical data at a lower cost
than proprietary research.
Each year,
we offer several consortium studies on critical topics in
the insurance industry. Consortium studies typically involve
primary research with one or more of the key constituencies
in the market. Examples of past studies include:
Distribution
Study 2006
The objective
of this study is to look, again, at the segments selling
voluntary and define the needs and expectations of each.
(This study updates the 2000 landmark study on worksite producers.)
Specifically, it examines how the producer market is segmented
today, which products/services are sold by each segment,
how much worksite they sell, and what each segments expects
from carriers.
Worksite MarketVision™ —The Employer Viewpoint Revisited
This study takes a detailed look at one key customer group, the
employer/ benefit manager, including their current needs,
wants, and expectations towards benefits (both employer funded
and voluntary). The study results are based on quantitative
interviews with benefit managers in accounts ranging from
10 to more than 5,000 employees, as well as qualitative interviews
conducted with additional plan administrators. It covers
such topics as: the types of benefits employers offer today,
their likelihood of adding voluntary products, their opinions
on how various consumer movements are (and will be) impacting
benefits, and their expectations of carriers.
Worksite MarketVision™ —The Employee Viewpoint
Revisited
This study provides important information that every carrier can use
to understand and improve their employee value proposition.
The study results are based on interviews with over 400 employees
nationwide in accounts ranging from 10 to over 2,000 employees.
Following are some of the topics covered in the report: how
employee contributions toward health insurance has impacted
their voluntary purchases, how employees rank the various
types of insurance, why employees buy voluntary products
and which ones they buy most often, and how their attitudes
have changed regarding benefits over the last few years.
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