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2006 Worksite Marketing Industry Snapshot
and Competitor Profiles

Are you interested in finding out which voluntary products have the largest share of sales? Or, do you want to know who the top players are in the worksite market — and which products they sell, how they administer the business, their strengths and weaknesses, etc.? Look no further!

Eastbridge Consulting Group’s 2006 Worksite Marketing Industry Snapshot and Competitor Profiles spotlight report examines the worksite marketplace — sales, inforce premium, leading players, and product trends — and provides a competitive analysis of 14 key players in the worksite market. Each profile includes (where information is available):

  • Business Profile—Corporate structure, years in worksite business, financial results/ratings, number of employees in worksite
  • Marketing—Importance of worksite business, percent of overall business, average case size, target markets
  • Distribution—Channels, commissions, enrollment/re-enrollment method
  • Products—Platform, products offered, percentage of business
  • Operations—Administration, service, technology
  • Strengths and Weaknesses—Company's strengths relative to competitors, areas of weakness

[Note: All information presented in the report has been updated for 2006; the sales and results data is for year-end 2005.]

Order Info: Parties who purchased the report last year qualify to receive the
updated version for the low price of $300. Others can purchase the report for just $750. To purchase a copy, you can email Eastbridge at info@eastbridge.com or call (860) 676-9633. Published 2006.

Table of Contents

1. About This Report

2. Definition

3. Methodology

4. Industry Snapshot

A. Annual Sales

B. Inforce Premium

C. Leading Players

D. Product Trends

1. Platform—Group vs. Individual

2. Sales by Product Platform

3. Sales by Line of Business

 

5. Top Player Profiles

A. About These Profiles

B. Aflac

C. AIG American General

D. Allstate Workplace Division

E. American Fidelity Assurance Company

F. Assurant Benefits Insurance Company

G. Colonial Life & Accident Insurance Company

H. Guardian Life Insurance Company of America

I. Hartford

J. ING

K. Lincoln National-Benefit Partners (formerly Jefferson Pilot)

L. MetLife (Metropolitan Life Insurance Company)

M. Transamerica Worksite Marketing Division

N. Trustmark Insurance Company

O. UnumProvident Life & Accident Insurance Company