Eastbridge is the source for research, experience, and advice for companies competing in the voluntary/worksite space and for those wishing to enter. For over 25 years, we have built the industry’s leading data warehouse and industry-specific consulting practice.
In October 2021, Eastbridge became part of the NMG Consulting Group of companies to accelerate our growth and impact on the market. Combining deep local knowledge with global expertise we provide market leading data and insights to help our clients solve complex problems. Visit NMG Consulting.
But the challenges ahead are formidable, as more companies enter the market and as competition intensifies. Changes in product, distribution, administration, underwriting, and in our consumers are happening with lightning speed. Eastbridge has been both a thought-leader on current trends and on next-gen changes and innovations, both with breaking market information and with strategy and planning.
Serving the largest and the smallest companies, of every stripe, remains our goal. Continuing to measure ourselves based on our clients’ success, our charge is to maintain our position as the industry leader while shining a bright light on the future.
Eastbridge is the most knowledgeable organization about voluntary/worksite. We’ve worked with 47 of the top worksite companies and a variety of other businesses — agencies, brokers and brokerage firms, third-party administrators, benefit consultants, banks, and investment companies — because we’re considered the “top” expert.
5 Star Life
Allianz Life Insurance Co.
American Fidelity Assurance Co.
American National Life
American Public Life
Baltimore Life Insurance Co.
Bank of America
Benefits Planning Corporation
Blue Cross Blue Shield FL
Blue Cross Blue Shield NC, IL
Blue Cross Blue Shield LA
Boston Consulting Group
Cincinnati Life Insurance Co.
Colonial Life & Accident
Columbian Financial Group
Combined Insurance Company
Conning & Company
Council of Insurance Agents & Brokers (CIAB)
Dell Insurance Services
Deloitte & Touche, LLP
EMC National Life
Employee Benefit Communications
Employee Security Plans
Fidelity Life Association
Full Scope (formerly ASI)
Guardian Life Insurance Co.
Harleysville Life Insurance Co.
HB Group Insurance (Cooperators)
Humana Specialty Benefits (KMG)
Kansas City Life Ins. Co.
Liberty Life Insurance Co.
McKinsey & Co.
Mutual of Omaha
National Benefit Partners
National Bond & Trust
National Financial Partners
National Life Group (VT)
New York Life Insurance
Nippon Life Insurance
Old Mutual Insurance Company
On Line Benefits
Oxford Life Insurance Co.
Pacificare Dental & Vision
Principal Financial Group
Prudential Financial, Inc.
Reliance Standard Life
Royal & Sun Alliance
Security Mutual (NY)
Standard Life & Accident
Standard Life & Casualty (OR)
Standard & Poors
State Insurance Services
Sun Life Financial
United Health Group
Voya (formerly ING)
Nick has over 18 years of broad business experience in varying roles from sales, distribution, administration and marketing strategy development to management and training. During his four years at Eastbridge, Nick has led and delivered consulting projects for clients across insurance, non-insurance, third-party administration and technology-platform segments.
Prior to joining Eastbridge in 2016, Nick launched and led LifeLock into the voluntary benefits market, achieving nearly 400% sales growth over a two-year period. Because of his experience building a voluntary benefits business and having advised dozens of carriers on strategic matters, Nick has developed a reputation as a go-to resource for leaders in the voluntary market. He is a frequent speaker at industry events and webinars and also co-authors Eastbridge's monthly BenefitsPro column.
As Eastbridge's President, Nick continues the Company's tradition of delivering strategic consulting services to the voluntary industry, while helping to shape the Company's future roadmap.
Nick holds degrees from the University of Arizona in Communications and Business. He lives in Phoenix, Arizona with his wife and two sons.
Special Advisor, Consulting and Research
Bonnie is a leading expert on worksite marketing of financial services products. Prior to Eastbridge, she had 25 years of experience with a leading worksite carrier, where she held various positions including underwriting, product development, market development, and customer marketing.
Bonnie joined Eastbridge in 1999. She manages consulting projects for both worksite/voluntary and group clients. She focuses on strategic, business, and marketing planning; competitor, product, and market analyses; and business line assessments.
Bonnie also oversees a variety of research projects—both consortia and client specific—designed to improve the marketing of group and voluntary products. She has helped clients of all types develop and improve their marketing strategies.
Bonnie is a frequent speaker at industry events and has had articles published in numerous publications. In July 2015, the Workplace Benefits Association inducted her into the Worksite Marketing Hall of Fame. She has a degree in mathematics and lives in Columbia, S.C
Director of Research Services
Ginger has over 20 years of qualitative and quantitative marketing research, strategic marketing and planning, and product development experience both with a leading worksite carrier and as president of her own qualitative research firm. She has assisted both public and private-sector clients in developing and implementing their research needs, resulting in the creation of strategic plans, training, and advertising/promotional direction.
Joining Eastbridge in 2012 as Director of Research, Ginger is responsible for the management and implementation of the yearly research goals and projects designed to help the worksite/voluntary market continue to grow and improve, as well as client-specific research to help develop and/or hone particular marketing strategies, products, or processes.
Ginger lives in Columbia, S.C., and has an undergraduate degree in biology and an M.B.A. with a concentration in marketing.
Danielle brings over 15 years of voluntary product development experience. During her career, she has been instrumental in launching products for carriers that were entering the voluntary market. She has led cross-functional teams to deliver project initiatives, including the implementation of go to market strategies.
As Senior Consultant, Danielle is responsible for a variety of initiatives, including product research, market analysis, and consulting services.
Danielle lives in Lexington, SC, and has an undergraduate degree in business administration and an M.B.A. with a specialization in health care management.
Director of Actuarial Services
Lonnie brings to Eastbridge over 25 years of experience in the worksite market and over 30 years as an Actuary. Lonnie worked as the Chief Risk Officer and Chief Actuary for Colonial Life & Accident Insurance Company and as a Senior Vice President and Chief Financial Officer for Transamerica Worksite Marketing, a Division of AEGON USA. Prior to that, he was the Vice President of Professional Insurance Corporation for GE Financial Assurance.
With Eastbridge, Lonnie provides new product development and portfolio review services for our clients. As part of his work, Lonnie conducts detailed analyses of the client’s current plan design and competitive landscape and then works closely with the client to develop the product design, pricing assumptions, policy forms, and administrative processes. He also helps build a system for measuring and monitoring the product’s performance.
Lonnie has a M.S. in math from the University of New Orleans. He currently lives in Raleigh, NC with his wife.
Vice President, Controller
Jennifer is Eastbridge's financial backbone. She manages "the books" on a day-to-day basis, does the banking, and prepares all financial and cash flow reports. Jennifer analyzes and evaluates the financial status of the company; prepares recommendations concerning future financial plans, objectives, policies and goals; and makes sure Eastbridge runs smoothly and efficiently at all times.
Prior to joining Eastbridge, Jennifer held a similar position at Promotions Plus, an advertising specialty company. Jennifer earned her B.S. degree from Central Connecticut State University.